Law on advertising of medical products
Medical products, medical devices and treatment methods are designed to contribute to one’s health, but by misapplication or excessive use can also do damage. Therefore, the advertising for such pharmaceuticals in Germany is subject to a relatively strict set of statutory regulations by the German Act on Advertising of Medical Products (packaging, package inserts, prohibition of misleading statements). Moreover, the Act on Advertising of Medical Products regulates advertising measures by manufacturers aimed at professionals in order to prevent undue influence. In addition to the Act on Advertising of Medical Products, provisions of the German Pharmaceuticals Act and the law on pharmaceuticals pricing, the codices of the manufacturers‘ associations also apply as a means of self-regulation. Heuking Kühn Lüer Wojtek advises you on the legally compliant design of your medical products and devices and of their advertising.
The following Practice Groups are dedicated primarily to the field Law on advertising of medical products:
Lawyers in this Area of practice