Data is the basis for successful and efficient company management and for securing the future. The multiple opportunities that are available to companies in particular in the areas of Industry 4.0, marketing and retargeting, smart home, e-health, big data, predictive maintenance, Internet of Things, fraud prevention, and scoring involve many details pertaining to data protection law.
This applies to international data transfers and their permissibility in accordance with the Schrems decision by the Court of Justice of the European Union on safe harbor, as well as employee data protection and employee monitoring. The risk of a fine of up to EUR 20 million or up to 4% of annual revenue (starting when the General Data Protection Regulation enters into force in the summer of 2018) or of a warning increases along with the amount of personal data used.
Closely meshed data protection compliance is necessary at the latest when data is to be used by various group companies and also outside the EU, if US Cloud providers or other contract data processing agents are used, in order not to become the focus of attention of data protection supervisory authorities and consumer protection associations.
In our firm, data protection specialists work hand in hand with experts from other practice groups, for example, in employment and competition law. Only in this way is it possible to provide tailored solutions to complex questions, for example in the area of employee data protection, privacy law risks of major outsourcing projects, and industry-specific data protection risks.